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Account and billing

Change or cancel your plan

Move to a bigger or smaller plan, switch between monthly and yearly billing, or cancel. See what you pay now and what gets credited to your next invoice.

3 min read

You change your plan from the Billing tab of your account. By the end of this page you will have switched plan or cancelled, and you will know what it costs.

Change your plan

  1. Click Account in the sidebar, then open the Billing tab.
  2. Scroll to the Change plan cards. Your plan carries the CURRENT PLAN badge.
  3. Pick Billed yearly or Billed monthly.
  4. Set the menus for keywords, ranking updates and AI Visibility credits. Daily updates on the card cover the keywords your plan includes.
  5. On another plan, click its switch button, such as Switch to Pro Agency. To change add-ons on your own plan, click Update subscription on its card.
  6. Confirm the dialog.

A message at the top of Billing confirms the change. On your own card, the button reads Current plan until you change an option.

What you pay

An upgrade takes effect right away. We charge the prorated difference to your card at once. The message reads "The prorated difference was charged to your card."

A downgrade also takes effect right away. You pay nothing now. The difference is credited to your next invoice.

A switch between monthly and yearly billing works the same way. A higher total charges the difference now, and a lower total becomes a credit.

What a smaller plan changes

  • Fewer Pro slots means fewer covered domains. Weekly scans stop for domains that lose their slot.
  • Report pages you published earlier stay live.
  • Monthly quotas follow the new plan from the moment you switch.
  • Your history window becomes shorter. Plan limits lists the window of each plan.

Cancel your plan

  1. Open Account, then Billing.
  2. Click Manage billing. The billing portal opens.
  3. Cancel your subscription in the portal.

Your plan stays active until the end of the period you paid for. The Billing tab still reads "Renews" with a date. After cancelling, that date is the day your plan ends.

After that date, your account moves to Free. Your projects stay, with free features. To come back later, pick a plan on the Billing tab again.

Note: cancel before you delete your account. Deleting the account does not stop the subscription.

Change your card or billing address

Click Manage billing on the Billing tab. The billing portal lets you update your card and your billing address.

Refunds

The terms of service set the refund rules. In short:

  • There is no general money-back window.
  • A confirmed defect we do not fix within 14 days of your full report gets the affected charge refunded.
  • A duplicate charge, or a failed payment that was still taken, is always refunded within 5 business days.
  • If we remove a core feature, you get a prorated refund for the unused time.
  • Refunds go back to your original payment method within 5 to 10 business days.

Questions about a charge? Contact support. We answer within one business day.

Plan limits Every limit of Free, Pro Personal, Pro Business and Pro Agency in one table. Scans, pages, AI fixes, keywords, audits, uptime monitors and history. Invoices and receipts Find every invoice for your plan on the Billing tab, download it as a PDF, and use the billing portal for your card, address and older payments. Pro slots and covered domains How the Pro slots in your plan decide which domains get paid features, which domains fill them first, and what happens when every slot is in use.